This article was first published on October 19, 2011, at The Online Marketing Mix. WordPress is an amazing tool that has vastly reduced the time and cost for even the smallest of organisations to publish huge quantities of information quickly and efficiently. But in so doing, it has conversely increased the risk that the failure […]
Archive | October, 2010
A short and entertaining update on the state of the internet with a focus on social networks. It is a few months old so add a few million or so to each statistic!
This article was first published on October 14, 2010, at The Online Marketing Mix. Some of the most successful marketing campaigns use memes to embed a message into the consciousness of the people receiving the meme, but what exactly is a meme, and how and why would you use one? There is no single consistent […]
This article was first published on October 12, 2010, at The Online Marketing Mix. The amount of energy and determination to get even a simple website up and running is quite extraordinary. It can be a draining exercise, but usually worth the result as you stand back and look at the results. But launching a […]
This article was first published on October 11, 2010, at The Online Marketing Mix. I’ve been developing web sites for over a decade and I’ve noticed trends that have come and gone, but there is something that always appears to be a consistent theme. It is that when a website is planned from the very […]